If you watch Project Runway on TV, you will know these words well!
Project Runway is a show of fashion designer contestants that participate in design challenges in hopes of becoming the big winner. Tim Gunn, the designer-contestant-overseer, reviews all work in progress and frequently says "Edit, edit, edit...." and always ends with "Make it work!"
And so it is that this is good advice for everything we do. As online sellers especially, we need to "Edit, Edit, Edit....Make it Work!" in all areas of our business.
I took this thought to heart the other day and made a plan to edit my shops and inventory. It is time! On iCraft.ca/GalleriaLinda where I sell my handcrafted contemporary beaded jewelry, I have some jewelry designs that have not sold and are a year old or more that really do not represent my evolving design point-of-view (another Project Runway buzz word).
Pictured above is my evolving design perspective today and in the days to come, I will be selecting older items to either deconstruct and reuse materials, donate, giveaway, or place on another venue as clearance.
We must keep our shops fresh and current to where we are today and this is a journey, not a destination. I see that every six months an inventory audit is needed and GalleriaLinda's handcrafted jewelry, vintage jewelry, and bead shops will be doing that!
Showing posts with label jewelry. Show all posts
Showing posts with label jewelry. Show all posts
Saturday, August 28, 2010
Tuesday, January 6, 2009
Selling Jewelry
Handmade jewelry is a saturated market online and is usually one of the largest categories on selling venues.Therefore, you will be most successful selling your jewelry in person, especially in the business atmosphere of 2009. All it takes sometimes is for a potential customer to hold one of your pieces, admire how the light sparkles through it, and then try it on. Sold!
That is one of the downsides of selling jewelry online - people cannot experience it and right now it is the rich experience of a product that will win the sale.
I have a couple of resources for you that have proven to be informative about jewelry business tactics and selling opportunities. For a quick read and they sometimes inspire a direction for GalleriaLinda's strategies.
I have benefited from the newsletter from Dr. David Weiman - marketingjewelry.com. Although there are resources for sale on his web site, he offers a free newsletter and a free eBook. It is worth a look.
In addition, there are many jewelry selling tips on the blog, Home Jewelry Business Success Tips, by Rena Klingenberg. This is a site that is rich with all kinds of useful information on selling jewelry, displaying jewelry, craft show planning, packaging, and other aspects of a jewelry business.
I will be posting these sites on my blog roll over on the left where I am building a list of resources for you!
Monday, December 29, 2008
The Ice is Broken by The Jeweled Rabbit

Congratulations to JeweledRabbit who bravely stepped forward where no man has gone before to be the very first to follow the INDIE CEO blog!
JeweledRabbit is from one of my favorite countries, Canada, and is a fellow jewelry lover. Take a look at JeweledRabbit's friendly blog for warmth, information, and a fabulous post on Twitter web tools! What better way to start your business new year?
Visit The Jeweled Rabbit on ArtFire for exciting jewelry and tell her that GalleriaLinda sent ya!
Your friend and fellow Indie CEO,
GalleriaLinda
JeweledRabbit is from one of my favorite countries, Canada, and is a fellow jewelry lover. Take a look at JeweledRabbit's friendly blog for warmth, information, and a fabulous post on Twitter web tools! What better way to start your business new year?
Visit The Jeweled Rabbit on ArtFire for exciting jewelry and tell her that GalleriaLinda sent ya!
Your friend and fellow Indie CEO,
GalleriaLinda
Subscribe to:
Comments (Atom)
