Handmade jewelry is a saturated market online and is usually one of the largest categories on selling venues.Therefore, you will be most successful selling your jewelry in person, especially in the business atmosphere of 2009. All it takes sometimes is for a potential customer to hold one of your pieces, admire how the light sparkles through it, and then try it on. Sold!
That is one of the downsides of selling jewelry online - people cannot experience it and right now it is the rich experience of a product that will win the sale.
I have a couple of resources for you that have proven to be informative about jewelry business tactics and selling opportunities. For a quick read and they sometimes inspire a direction for GalleriaLinda's strategies.
I have benefited from the newsletter from Dr. David Weiman - marketingjewelry.com. Although there are resources for sale on his web site, he offers a free newsletter and a free eBook. It is worth a look.
In addition, there are many jewelry selling tips on the blog, Home Jewelry Business Success Tips, by Rena Klingenberg. This is a site that is rich with all kinds of useful information on selling jewelry, displaying jewelry, craft show planning, packaging, and other aspects of a jewelry business.
I will be posting these sites on my blog roll over on the left where I am building a list of resources for you!
I was subscribed to Weiman's newsletter, but was totally unimpressed by it. He has too many plugs in it for my taste.
ReplyDeleteI do like Rena's blog, however.
jeweledrabbit - I agree about the weiman newsletter. Just when I think I will unsubscribe, he comes up with something useful...lol!
ReplyDelete