Project Runway is a show of fashion designer contestants that participate in design challenges in hopes of becoming the big winner. Tim Gunn, the designer-contestant-overseer, reviews all work in progress and frequently says "Edit, edit, edit...." and always ends with "Make it work!"
And so it is that this is good advice for everything we do. As online sellers especially, we need to "Edit, Edit, Edit....Make it Work!" in all areas of our business.
I took this thought to heart the other day and made a plan to edit my shops and inventory. It is time! On iCraft.ca/GalleriaLinda where I sell my handcrafted contemporary beaded jewelry, I have some jewelry designs that have not sold and are a year old or more that really do not represent my evolving design point-of-view (another Project Runway buzz word).
Pictured above is my evolving design perspective today and in the days to come, I will be selecting older items to either deconstruct and reuse materials, donate, giveaway, or place on another venue as clearance.
We must keep our shops fresh and current to where we are today and this is a journey, not a destination. I see that every six months an inventory audit is needed and GalleriaLinda's handcrafted jewelry, vintage jewelry, and bead shops will be doing that!
Good advice! It is not always easy to admit when something isn't working... even harder when you are happy with the design - but best to constantly evolve and grow as an artist.
ReplyDeleteThanks for sharing~
I am often tempted to remove items and revamp them; and have done so several times. However, I am finding the items that are selling in my etsy shop right now are items that have been listed for over a year. I try to remind myself that just because I get bored with an item, it doesn't mean it won't appear fresh and new to someone who's never seen it before.
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